Elisabetta Franchi – Milan Spring/Summer 2021 | FashionTV | FTV

FashionTV Presents
Elisabetta Franchi – Milan Spring/Summer 2021

Elisabetta Franchi – creator of a perfectly crafted Ready to Wear collection that owes its success to her style and a particular production strategy based on the “Made in Italy” concept, on quality, excellence and care for details. This is how, in a little over a decade, Elisabetta Franchi reached more that 100 million euros of revenues in 2017, achieved through a global distribution with over 1.100 multi-brand stores and 80 mono-brand boutiques in the most important cities in the world: Paris, Milan, Madrid, Moscow, Hong Kong, Dubai just to mention some of them.Confirming the reputation of the brand in the international market, the designer decides to make her debut on the runway during the Milan Fashion Week, with Spring Summer 2015 collection, an event improving even more the brand image and notoriety. The strong rise on the international panorama has allowed the brand to build a PR network with over 11 press offices around the world, by creating a real marketing and communication strategy, that not only strengthen the knowledge of the product but also the history of the brand and the Designer in the major international publications.

The Italian city of Milan is recognized internationally as one of the world’s most important fashion capitals, along with Paris, New York and London.

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