Is Trump Pushing Switzerland Towards the EU?

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Switzerland has been hit hard by Trump’s tariffs, being one of the few countries whose tariff rate has increased since April, reigniting conversations about a closer EU-Swiss alignment. In this video, we’re taking a look at the tariffs, the changing state of EU-Swiss relations, and what might happen next.

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US Imposes 39% Tariff on Switzerland
https://www.bbc.co.uk/news/articles/c5ypxnnyg7jo
https://www.whitehouse.gov/presidential-actions/2025/07/further-modifying-the-reciprocal-tariff-rates/
https://www.cnbc.com/2025/08/06/trump-tariffs-why-switzerland-faces-a-unique-struggle.html

Trump-KKS Phone Call
https://www.theguardian.com/us-news/2025/aug/04/swiss-president-shares-plunge-us-tariffs-trump
https://www.24heures.ch/droits-de-douane-karin-keller-sutter-au-centre-du-fiasco-814142824753
https://www.ft.com/content/6804c076-4961-4373-a4f8-1e59ab5d7f8b

Swiss-EU Bilateral Agreements III
https://www.news.admin.ch/en/newnsb/gjJJsduojrsl43zOAsGVq
https://www.eeas.europa.eu/delegations/switzerland/eu-and-switzerland-initial-agreements-strengthen-bilateral-relations-0_en?s=180
https://www.economiesuisse.ch/en/articles/bilateral-iii-important-milestone-reached
https://www.economist.com/europe/2025/07/17/switzerland-is-ticking-towards-a-tighter-deal-with-the-eu
https://www.swissinfo.ch/eng/swiss-diplomacy/how-trump-is-manoeuvring-switzerland-closer-to-the-eu/89802007
https://www.swissinfo.ch/eng/swiss-politics/switzerland-seeks-closer-eu-ties-in-response-to-trump-shock/89165761

Swiss Lawmakers Push to Cancel F35 Deal
https://www.politico.eu/article/switzerland-f-35-deal-donald-trumps-tariff-bombshell-trade-war-eu-us-jets/
https://ground.news/article/swiss-lawmakers-turn-against-f-35-deal-after-trumps-tariff-bombshell_27de05

Swiss-US Negotiations
https://www.ft.com/content/a71014aa-eb7d-4ab3-a211-4549aadba872
https://www.swissinfo.ch/eng/trade-policy/swiss-authorities-keep-shtum-on-us-tariff-strategy/89804618
https://www.swissinfo.ch/eng/trade-policy/what-do-39-us-tariffs-mean-for-the-swiss-economy/89797893

00:00 – Introduction
01:16 – Trump’s Tariffs on Switzerland
06:02 – Swiss-EU Relations
07:46 – Sponsored Content

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